Clarity of thought is evident. The brand has a distinctive style of offering experience to its shoppers. The structure inside is neat and devoid of unnecessary frills. However, the demarcation is visible. The categories are displayed separately. So are the sub-categories inside it. The kids wear are hanging at low level so that the kids who come with their parents can touch and feel the hanging coloured shoes.
The floor is segmented adding a texture to the overall ambience of the store. The light is soothing and the counter is appealing. The store has been designed in such way that the attention of a shopper is focused on the products. The variety of products in terms of design and colour offer a wide choice. A stylish comfortable seat is there to try out footwear of your size.
The design and ambience of the store speaks in a way the confidence of the brand and its craft of making shoes. The store is not only a sales point, but also serve as the place to experience the brand.
