Welcome to Mall Marketing Digest. India's first Mall Marketing fortnightly covering diverse brands from all aspects of retail. .


• Mall Sutra	• Retail Estate	• Strategy	• Trends	• Retail Design	• Retail Tech

Insight
	A seasoned marketer, Ajay Mehra has seen retail from close quarters. Apart from building P.......

Retail History
	Hamleys, which at one time was the largest toy store in the world, has entered India throu.......

Column
	Indian retailers should adopt the best practices and IT solution to run their operations e.......

Nov 10: Sunglass Hut, one of Luxottica’s retail brands and a premier eyewear chain would open its stores at luxury malls in India * Reliance Retail opened its third Reliance Mart in Ghatlodia in Gujarat * Spencer’s introduces Livin Smart, its new furniture category with 500 SKUs, shop-in-shop in its hypermarket * Pavers England Footprint, a joint venture between UK-based Pavers Foresight Smart Ventures and Chennai-based footwear export company Forward Group will be investing Rs 48 crore for its retail expansion in India; the brand was soft launched in April through Reliance Footwear * Home Solutions Retail launched its 46th and Chennai’s first eZone; the store is spread over 20,000 sq.ft and displays over 6000 products from as many as 250 brands including Future Group’s private labels Koryo and Sensei

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