Mall Marketing Digest's purpose is to illuminate the aesthetics and science of retail in India.
  • Mall Sutra  • Retail Estate  • Strategy  • Trends  • Retail Design  • Retail Tech
Insight
Vishwadeep Bajaj, CEO, Valuefirst, shares his thoughts and experience on usage of technolo.......
Retail History
Bose has cultivated its premium positioning through marriage of technological excellence, .......
Column
The retail creates ripples of business opportunity for many other sectors. .......
July 1: Retail rents in Dubai and Abu Dhabi has come down for the first time in a decade, says a report from C B Richard Ellis; the cost of leasing a new store fell by 11 percent in Dubai and 3.5 percent in Abu Dhabi * Mothercare, the UK-based retailer for kids and mothers to be, may end its exclusive franchise agreement with Shoppers Stop


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Mall Sutra
The identity and purpose of a mall needs to be established.
Retail Estate
The organized retail’s big hurdle is high retail rent.
Strategy
Philips India is using the tricks of experiential marketing to drive sales.
Trends
KPMG report on retail says that the long term prospects for retail chain expansion are still attractive.
Retail Design
Caiman plays up its products in its store at DLF Place in Saket.
Retail Tech
An integrated software solution could help in ensuring safety—and even watch the number of footfalls.
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